Warpcast name origin Requirements: - easy to pronounce - 2 words put together - relation to Farcaster - No trademark issues (having gone through a trademark rebranding at Coinbase and never want to do that again) New names and logos are weird—change!—but ultimately it's how the app works. cf. Coinbase and Airbnb
I dig it the name, but I’d be lying if I said I don’t prefer the old arch logo over the W. No way to make a cross between W and arches? Feels like the visual elements of the arches could form a W in an elegant way.
Congrats - coming up with new name is hard! Curious what was the process like and how long did it take to land on Warpcast?
Rebrands are hard, kudos to the team! Curious — why “2 words put together?”
Let’s go!! Also, just curious: what prompted the rebrand? Were you trying to further differentiate the client and the protocol in people’s minds, or something else?
Was thinking of sharing my naming process and names I considered for Discove, and this post nudged me to share it, so thanks :) https://paragraph.xyz/@df/how-i-chose-a-name-for-discove
updated personal site to include warpcast, bullishh https://benadamsky.com/connect
My suggest is with this early adoption cohort to communicate product dev & iteration plans ahead of deployment as a heads up/preemptive acclimation. I seriously thought the hype was everyone shilling a nonsense side chain app again & immediately recoiled. If I missed a communique then thats on me.. but I like knowing