I find it really hard to switch between building/designing and posting on social so I just default to what I do best (the former). Yet I’m fully aware that if I don’t talk about my work, I’m essentially building for no one. I need Forecaster OKRs 😔
It truly sucks. It helps if you batch top level content production ahead of time so you can dole it out over the following week or two and just reply/etc instead of having to get into “wtf am I going to post today” hell every day.