@antonio the active users in crypto during a winter are not particularly interested in ads? maybe gaming, but where do they hang out as a group other than twitter? https://twitter.com/antoniogm/status/1665747772996214785?s=20
Would they not for something sufficiently interesting? The lack of onchain messaging seems like a big L. (Relatedly, I have an anon collector I want to gift but I don’t do unsolicited airdrops. Maximum human connection has to be the goal.)
'Ads' in Web 3 are not display popup units. An influencer pumping a protocol is an ad. A piece of thought leadership is an ad. A NFT drop, is an ad. Rewards programs are marketing tools coupled to an ads-like call-to-action. Web 3 'advertising' will look like organic content, but involve a biz model.