And yes, there's a liquidity problem in web 3 marketing, whereby advertisers want to pay a rev share as users monetize while publishers want revenue up front. If only the blockchain had solutions for liquidity problems...some way to provide it and get paid a fraction of the upside.
TBH, we think you should charge more: clients should be inclined to use the free model. But not so much that it's impossible to cover with advertising. :)
So what's this net out to as annual ARPU? I.e., what would ads have to cover if there were a free version?
My belief in crypto is driven by the thought that if you rebuilt the Internet now, when the young have totally virtualized their lives (rather than the legacy Internet still echoing an analog world) it would look like the blockchain: pseudonymous, decentralized, financialized. https://warpcast.com/keccers/0x077b6d
Yes. And we’ve got a case study for you in a hot minute @jessepollak.eth
Absolutely! I'm continuously surprised this isn't happening already.
ON IN 30 MINUTES Polygon and Spindl talking about user growth. https://twitter.com/i/spaces/1PlKQpVdrkkxE
Channeling Liel (and other pro-particularists like him), he would say that the path to universalism likes in particularism. What that means is that you can find better cultural parallels (and empathy) by building strong intra-tribe bonds, and seeing how other tribes do the same (rather than imposing universalism).
'Ads' in Web 3 are not display popup units. An influencer pumping a protocol is an ad. A piece of thought leadership is an ad. A NFT drop, is an ad. Rewards programs are marketing tools coupled to an ads-like call-to-action. Web 3 'advertising' will look like organic content, but involve a biz model.
Yes, this would be the advantage of going through web 3 native publishers, rather than having to join Web 2/3.
Future indeed. https://twitter.com/seanjtaylor/status/1662496887675707392?s=46&t=XPJEmaJEWF5ba_k83lIYxA
I agree though the rage is unmerited and unhinged. Attack the guy's ideas, not the guy.
What I think irritates people, other than the guy being practically a physical parody of the smug Vox class, is that he's a total flip-flopper. He clearly doesn't believe in hard left progressivism, but he always perfectly toes the 'centrist Democrat in power' line, stabbing either the woke or the right as suits.
This has come up more than once in group chats, and it is kind of mysterious on first contact with him. You have to follow him for years for it to grow. Like radioactivity, the dose is cumulative until it's suddenly fatal.
Still waiting for recommendations on the Great American Skiing Novel. There's such an intellectual depth to the sport, surely there are just reams of literary classics written about it, unlike that nonsense about man's confrontation with the sea.
Include the reply where it's me on the open ocean alone on a sailboat in a situation where you'd be peeing your pants and thinking about your 'pow pow' or whatever the fuck it's called.
I like how you sought to refute my point by dismissing resort skiing as for the plebes, and indicating that only backcountry skiing reached by private plane qualified as skiing.