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Cameron Armstrong@cameron
23 days ago

Ok I know only the hardcore casters are here to respond to this: Have we transitioned as a society to vertical first videography? NOTE: I am not asking for your opinion on which is artistically better - I am wondering if TikTok has won the cell phone visual orientation war 🫡

In reply to @cameron
jake@jl
23 days ago

Varies by type of content, IMO. It works for TikTok, but I mostly see people consuming YouTube horizontally.

In reply to @cameron
23 days ago

For short clips, yes. For movie/TV show consumption, no: https://en.m.wikipedia.org/wiki/Quibi

In reply to @cameron
Tayyab@tayyab
23 days ago

It’s a transition phase. With AR/VR we are likely to go back.

In reply to @cameron
Colin@colin-
23 days ago

Seems like 1. Vertical won the war of how we hold our devices, and 2. Humans like to show/see their bodies If a human is the focal point, vertical wins. Maybe VR/AR is the next paradigm shift?

In reply to @cameron
Liang@liang
23 days ago

related to ux I think. vid require simple one thumb interaction. So hold with one hand(vertically) is more natural. very common to hold horizobtally playing games tho

In reply to @cameron
tazes.eth | Watchen.xyz@tazes
23 days ago

I’ve seen many TikTok videos that have horizontal content at the top, and they fill the bottom half with gameplay videos from Minecraft and Subway Surfers. Ultimate dopamine hit

In reply to @cameron
23 days ago

Anecdotally, ‘yes.’ Once we move beyond smart phones there will be a one-touch option to toggle between vertical and horizontal settings. Default setting will be up to the user, but is likely to be horizontal.

In reply to @cameron
Matthew@matthew
23 days ago

i think what’s happening is that over time the phone is replacing the PC as our main computing device

In reply to @cameron
osama@osama
23 days ago

yes and the video format commercial groups are working on new codecs etc for it since a year or two to optimize layout like css flex box for videos

In reply to @cameron
Corbin Page@corbpage
23 days ago

Yep, most important media format over the next decade.

In reply to @cameron
Michael Pfister@pfista
23 days ago

It has its place now, but won’t replace everything. It’s convenient for watching some kind of content while on mobile. But I’ll always be a die hard 2.35 aspect ratio fan. Especially for cinema

In reply to @cameron
Nexonik@nexonik
23 days ago

IMO short video - vertical, long video - horizontal. Now, I'm not sure how to judge which is more popular: # of views - probably vertical amount of time watched - maybe horizontal still

In reply to @cameron
ted (not lasso)@ted
23 days ago

hmm human binocular vision is about 200 degrees wide and only 135 degrees high, meaning we are biologically designed to see better horizontally than vertically. vertical imo is due to a) mobile cam placement and b) small screen size. if we anticipate videography’s next medium is AR/VR, horizontal will remain supreme.

In reply to @cameron
ccarella@ccarella
23 days ago

Since Snapchat but how will AR change things this year?

In reply to @cameron
Colin@col
23 days ago

depends what the content is for. i think people shoot with content in mind. if it will be somewhere else before insta/tiktok - its shot horizontal. Think of podcasts. Shot horizontal still cause they go to youtube, edited vertical.

In reply to @cameron
4535@4535
23 days ago

till Apple releases its AR/VR stuff. then switch again

In reply to @cameron
Brent Fitzgerald@bf
22 days ago

If VR takes off it’ll be another paradigm altogether. The main transition we’ve made technically and culturally is to adapt to new formats.

In reply to @cameron
Chris Allen@djchrisallen
22 days ago

I feel it’s dependent on the screen size and the intention. Long-form and highly produced is meant for a TV/theater. Short form and lower budget works great on a phone. Want a test? Try watching YouTube Shorts on a TV: horrendous experience. Alternatively, movie trailers often have a “turn your phone sideways” prompt.

In reply to @cameron
Leo Nasskau@lsn
22 days ago

I think yes because it's harder to hold a phone horizontally and harder to interact when you need to Feels like it's easier for the user

In reply to @cameron
maxpetretta.eth@maxpetretta
22 days ago

Once everyone has AR glasses we will return to the one, true aspect ratio (4:3)

In reply to @cameron
Jordan Kutzer@jk
22 days ago

No. Footage is all captured either in landscape or square. I’d say we’re transitioning to reformatting content to vertical than being vertical-native videography. VR/AR content right now is captured in square format to give editor enough space for image stabilization in all directions due to fast head movement.